What is embossing?
Embossing is the process of using heated metal dies in order to press design elements such as letters or shapes into paper or card. Embossing or debossing is perfect for adding a touch of class and individuality to your printed piece. It works well on many types of printing products but is most commonly used on Greetings cards, Christmas cards and invites.
Embossed printing pieces can be used without ink or foil (known as blind embossing), or with ink or foil such as gold, silver or many other colours, adding another distinctive and visually appealing element to the embossed piece.
Due to the cost involved in creating the metal dies required, embossed flyer printing can be a little more expensive & for this reason the effect is usually reserved for print products which need to be special.